Privacy Policy

Last updated: [Sept 12, 2023]

This Privacy Policy describes how Curamia Tequila (the "Site", "we", "us", or "our") collects, uses, and discloses your Personal Information when you visit, use our Services, or make a purchase from curamiatequila.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the User of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons.   While the digital landscape evolves, so do our policies. Curamia reserves the right to amend our privacy policy. We will post the revised Privacy Policy on the Site, update the "Last updated" date and encourage Users to stay updated with our policies to understand their rights better. We will also takes any other steps required by applicable law.

Important Definitions

"Curamia" or "we"/"our"/"us": Refers to Curamia, including all its affiliates and subsidiaries.

"Personal Information/Data": Refers to data that can be used to identify, associate with, or be linked to an individual, either directly or indirectly. This does not encompass collective or anonymized data that remains in a form which cannot reasonably be associated with or connected to a specific individual.

"User" or "you": Refers to anyone accessing, browsing, or otherwise using any of the Curamia Services, Platforms, or applications.

"Services": Includes, but is not limited to, all functionalities, features, applications, and interfaces offered by Curamia on its website, mobile application, and other Platforms.

"GDPR": Refers to the General Data Protection Regulation, a regulation in EU law on data protection and privacy in the European Union and the European Economic Area.

"Platform": Refers to the digital spaces where Curamia Services are accessible, including the Curamia website, mobile application, and associated digital channels.

"Third-Party": Pertains to any entity or service that is not owned or controlled by Curamia but may be engaged with our Services.

"Cookies": Refers to small files stored on a User's device when they visit a digital Platform, used to hold a modest amount of data specific to a particular client and website.

"Opt-out": Refers to the action taken by Users to remove their consent or subscription from specific Services or communications.

"Policy": Refers to this document, Curamia's Privacy Policy, detailing our practices and commitments regarding User data and privacy.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months Personal Information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our Users or others.

 

What Personal Information We Collect

The types of Personal Information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "Personal Information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of Personal Information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Basic contact details including your name, address, phone number, email.
  • Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
  • Account information including your Username, password, security questions.
  • Shopping information including the items you view, put in your cart or add to your wishlist.
  • Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use Cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third-Parties

Finally, we may obtain information about you from Third-Parties, including from vendors and service providers who may collect information on our behalf, such as:

  • Companies who support our Site and Services, such as Shopify.
  • Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or Services you have requested, in order to perform our contract with you.
  • When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or Third-Parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, Third-Party libraries, and Cookies.

Any information we obtain from Third-Parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by Third-Parties and are not responsible for any Third-Party's policies or practices. For more information, see the section below, Third Party Websites and Links.

How We Use Your Personal Information

  • Providing Products and Services. We use your Personal Information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.
  • Marketing and Advertising. We use your Personal Information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or Services. This may include using your Personal Information to better tailor the Services and advertising on our Site and other websites.
  • Security and Fraud Prevention. We use your Personal Information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.
  • Communicating with you. We use your Personal Information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective Services to you, and to maintain our business relationship with you.
  • Enhancing User Experience. At Curamia, our primary mission is to enhance your experience. We utilize the information we collect to deliver personalized content, recommendations, and features tailored to your interests and preferences. We continually strive to better understand our Users and tailor our Services to their needs.
  • Research and Feedback. We utilize the information for conducting research, analysis, and surveys to gather User feedback and understand market trends.
  • Legal and Compliance. We use the information to comply with legal obligations, resolve disputes, and enforce our terms and conditions.
  • Direct Marketing. In addition, Curamia uses data for direct marketing with User consent, providing their Services, improving User experience, and other marketing purposes.

Cookies

Like many websites, we use Cookies on our Site. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand User interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit Third-Parties and Services providers to use Cookies on our Site to better tailor the Services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your User experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with Third-Parties such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your Personal Information to Third-Parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • With vendors or other Third-Parties who perform Services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners, including Shopify, to provide Services and advertise to you. Third-Party businesses and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct, request us or otherwise consent to our disclosure of certain information to Third-Parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.
  • With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our Users or others.

We have, in the past 12 months disclosed the following categories of Personal Information and sensitive Personal Information (denoted by *) about Users for the purposes set out above in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information":

Category

Categories of Recipients
  • Identifiers such as basic contact details and certain order and account information
  • Commercial information such as order information, shopping information and customer support information
  • Internet or other similar network activity, such as Usage Data
  • Vendors and Third-Parties who perform Services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive Personal Information for the purposes of inferring characteristics about you.

Data Sharing 

Your trust is invaluable to us. At Curamia, we do not, under any circumstances, sell your personal data. Data sharing is limited to essential business operations and collaborations, such as with our payment processors. Our sales channel, managed by a Third-Party, is designed to be transparent, and Users are encouraged to review Third-Party terms before proceeding.

For our Nevada residents: We want to emphasize that we do not sell Personal Information as per Nevada law. Your privacy is of utmost importance to us.

User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from Third-Parties.

User Rights 

We believe in empowering our Users. You have a comprehensive set of rights, from accessing your data to demanding its deletion. Specifically, our California and Nevada Users enjoy additional privileges aligned with their state regulations. These include, but are not limited to:

  • Opting out of promotional communications.
  • Managing notifications.
  • Controlling preferences for interest-based advertising.
  • Modifying or deleting personal data.

At Curamia, we ensure that all Users have the ability to control their data and the communications they receive from us.

 

Third Party Websites and Links

Our Site may provide links to websites or other online Platforms operated by Third-Parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on Third-Party social networking Platforms may also be viewable by other Users of the Services and/or Users of those Third-Party Platforms without limitation as to its use by us or by a Third-Party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such Platforms or of their owners or operators, except as disclosed on the Services.

To enhance the User experience, Curamia provides links to Third-Party websites. We want to clarify that Curamia does not endorse or assume responsibility for Third-Party content or policies. We urge Users to review Third-Party privacy practices before sharing data with them.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any Personal Information about children. If you are the parent or guardian of a child who has provided us with their Personal Information, you may contact us using the contact details set out below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) Personal Information of individuals under 16 years of age.

Age Restrictions 

Curamia's Services are specifically designed for individuals who are 21 years of age or older. We uphold this age requirement stringently and implement a rigorous date-of-birth verification process to ensure compliance.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your Personal Information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your Personal Information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to Access / Know. You may have a right to request access to Personal Information that we hold about you, including details relating to the ways in which we use and share your information.
  • Right to Delete. You may have a right to request that we delete Personal Information we maintain about you.
  • Right to Correct. You may have a right to request that we correct inaccurate Personal Information we maintain about you.
  • Right of Portability. You may have a right to receive a copy of the Personal Information we hold about you and to request that we transfer it to a Third-Party, in certain circumstances and with certain exceptions.
  • Right to Opt-out of Sale or Sharing or Targeted Advertising. You may have a right to direct us not to "sell" or "share" your Personal Information or to Opt-out of the processing of your Personal Information for purposes considered to be "targeted advertising", as defined in applicable privacy laws. Please note that if you visit our Site with the Global Privacy Control Opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to Opt-out of the "sale" or "sharing" of information for the device and browser that you use to visit the Site.
  • Right to Limit and/or Opt-out of Use and Disclosure of Sensitive Personal Information. You may have a right to direct us to limit our use and/or disclosure of sensitive Personal Information to only what is necessary to perform the Services or provide the goods reasonably expected by an average individual.
  • Restriction of Processing: You may have the right to ask us to stop or restrict our processing of Personal Information.
  • Withdrawal of Consent: Where we rely on consent to process your Personal Information, you may have the right to withdraw this consent.
  • Appeal: You may have a right to appeal our decision if we decline to process your request. You can do so by replying directly to our denial.
  • Managing Communication Preferences: We may send you promotional emails, and you may Opt-out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you Opt-out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

 

You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable laws, You may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

We use Shopify’s ad services such as Shopify Audiences to help personalize the advertising you see on Third-Party websites.  To restrict Shopify merchants that use these ad services from using your Personal Information for such services, visit https:privacy.shopify.com/en.

 

Complaints

If you have complaints about how we process your Personal Information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Users

Please note that we may transfer, store and process your Personal Information outside the country you live in, including the United States. Your Personal Information is also processed by staff and Third-Party service providers and partners in these countries.

If we transfer your Personal Information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Specific Provisions for Certain Jurisdictions 

Like the General Data Protection Regulations seen in the EU, our policy extends its provisions to cater to specific states. We ensure that Users from California and Nevada feel just as protected and respected as their EU counterparts. We have integrated specific provisions tailored for U.S. residents to address the unique data privacy concerns and regulations within the U.S.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please complete the Contact Form on our Contact Page at https://curamiatequila.com/pages/contact.